• To address the need of menstrual hygiene among adolescent girls residing primarily in rural areas,
Government of India is supporting the Menstrual
Hygiene Scheme.

About Accredited Social Health Activist
(ASHA)

• One of the key components of the
National Rural Health Mission is to
provide every village in the country
with a trained female community
health activist ASHA.
• Selected from the village itself and
accountable to it, the ASHA will be
trained to work as an interface
between the community and the
public health system.
Other Information of Menstural Hygiene
Scheme –
• The Ministry of Health and Family
Welfare has been implementing this
scheme for promotion of menstrual
hygiene among adolescent girls in
the age group of 10-19 years primarily
in rural areas as part of the Rashtriya
Kishor Swasthya Karyakram

• Under the Menstrual Hygiene Scheme –
       o Funds are provided to States/UTs through National Health Mission for decentralized procurement of sanitary napkins packs for provision primarily to rural adolescent girls at  subsidized rates.
     o This scheme is encompassing the following:

     Increasing awareness among  adolescent girls on Menstrual Hygiene
▪ Improving access to and use of high quality sanitary napkins by adolescent girls in rural areas.
▪ Ensuring safe disposal of Sanitary Napkins in an environmentally friendly manner.
▪ Provision of funds to ASHAs to hold monthly meeting with adolescents to discuss issues related to menstrual hygiene.

• Information Education and Communication (IEC) Material Developed:
     o A range of IEC material has been developed, using a 360 degree approach to create
    awareness among adolescent girls about safe & hygienic menstrual health practices
    including audio, video and reading materials for adolescent girls and job-aids for ASHAs and
    other field level functionaries for communicating with adolescent girls.
     o ASHAs across the country are trained and play a significant role in promotion of use and
    distribution of the sanitary napkins.
   o Department of Health Research, under the Ministry of Health, is involved in assessment of
   all newer, alternative, environment friendly menstrual hygiene products to look into their
   safety and acceptability features.

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